This is not to belittle the positive effects of modernization, but the loss of traditional values is one of the problems facing indigenous cultures as they attempt assimilation into the modernized world.(BNCI)
The investigation continues, describing how modern consumer culture effects the native people and how it is leading to a loss of traditional values and culture.(BNCI)
Some artists are now addressing issues such as the loss of traditional values and the obsession with money in today's society.(BNCI)